MatPat: The Business Side of Gaming (ft. The Game Theorists)

MatPat: The Business Side of Gaming (ft. The Game Theorists)

[MUSIC] I’m Matthew Patrick, otherwise known as MattPat. I am the personality behind Game Theory,
the game theorist, Film Theorist and GT Live. Hey! I’m MattPat from the Game Theorist
and the Film Theorist and welcome to my home and to where the magic happens.
Here, come on. I’ll show you around. [MUSIC] [BEEPS] [MUSIC] So it started, coming up on five years ago at this point. Stephanie and I were living in New York
and Stephanie was in grad school, I was touring around as an actor and director in theater. Hello, my name is Matthew Patrick
and this is ‘It Takes Two’ from Hairspray. And kind of came to realize that theater
wasn’t an industry that I was interested in anymore. Was one that wasn’t going to provide me creative satisfaction. I wanted to transition. This was in the middle
of like, the bottom of the recession. No one was really willing to take a chance on me and so as a means of kind of bolstering my resume
and showing people, hey I’m a smart kid. I can write, I can edit,
I can create things that people want to watch, I started the YouTube channel. [MUSIC] I was watching another show at the time called Extra Credits and one of their episodes was all about tangential learning. You know, the stuff that you kind of pick up
in the background as you play a video game. And I’m like well why isn’t there
a show that does that explicitly and explains the cultural references. And that explains like the science
and math that you’re seeing in the game but does it in a fun and interesting way. The Halo energy sword then takes the soup
and controls it using magnets, shaping the super-heated gas
around the blades of the weapon. And so that’s really how it began
was kind of as a portfolio piece and it worked but then it worked
really well and here we are today. [MUSIC] Did you see the golden play buttons?
Pretty awesome. [MUSIC] Hey so we have Stephanie. Stephanie: Hey!
My wife, to much confusion on the live stream. She is indeed my wife but she is also my channel partner. She helps with scripts, she runs all
the background business, all the contracts, all the financing and making sure that everyone
gets paid properly. Also all our consulting stuff. A lot of stuff.
Stephanie: It’s pretty busy. We’ve got Jason. Say hey Jason.
Jason does stuff too. [LAUGHTER] Jason is our Head of Production.
He’s responsible for all the uploads, metadata, thumbnails. He runs the live stream every day. Thanks buddy. You’re doing good work.
It’s good to have you here. [LAUGHTER] Jason, myself, Stephanie will sit down at the beginning of every week and basically map out, here’s where we’re at this week. Here’s the videos that we have in process. Here’s which ones need to get done
or are going to get uploaded this week. When are we expecting other deadlines
and here are the ones for further out. Stephanie: Sometimes it’s how far behind are we.
Jason: Yeah. Stephanie: Where do we have to put out the fires? But it’s always really productive to sit down
and actually figure out what needs to get done. [MUSIC] Each video that you upload has to have two purposes. For instance, on Game Theory,
our Meta Theories about like YouTube and why PewDiePie is so famous, those tend to be
the highest subscription drivers for the channel. If we’re doing like a five nights at Freddy’s or Mario, we know that is the wheel house of our audience. Those are ones that not only are we passionate about,
but our fans are passionate about. And then you have other ones that
might not necessarily be our core audience base but are riding popular search trends. [MUSIC] So anyway, let me show you where the new addition is,
which we’re really excited about. We’ve been playing around with it for the last couple months.
This is the game room. This is where we’re doing all of our
live streams, five days a week. Every weekday, it’s called GT Live. We’ve made this into kind of our own like production studio. Our shooting studio so we get a chance to hang
out with you guys. A lot of complicated stuff here. Jason earning his money having
to deal with this stuff but it’s fun. It’s really rewarding to do, so
if you haven’t tried it, check it out. So today we’re playing Impossible Quiz 2.
Jason, can you please pull it up? [MUSIC]
[CHATTER AND LAUGHTER] [VIDEO GAME SOUNDS] If you’re a long time viewer of the Theorist channels, you probably know I mention a lot that I record in the closet. I am literally sitting under a desk in Australia
right now in a tent made of blankets and pillows. People have asked me whether that’s a joke.
It’s not. Get ready, you’re about to see the closet. [LEG SLAPPING & TOUNGE ROLL AS A DRUM ROLL] Come on in. Come on in. My recording studio, the closet.
Look it even has, even has my little sign. Matthew’s Recording Studio. It’s a slightly bigger closet than when I started, which is nice but you do it in the closet to dampen the sound. I used to have to do it right here [GRUNT]
and I would have like the laptop right here. I would have the microphone positioned right here.
But that’s really about it. A lot of time is spent on emails, writing scripts,
researching, communicating with people, talking on the phone and outside
of maybe the occasional green screen, that’s really the extent of the production. There you go, you can do it in
the comfort of your own home quite honestly. [CHIME] [MUSIC] Steph and I will talk about this a lot of times, where we’ll be like hey remember those days
when you first crossed a thousand views. Remember those days where you got like,
those first hundred comments or whatever and you would read and respond to every single one. When I remember getting feedback
from people in those early days and especially in the comments
where they’re like normalize your audio. And I’m like what is audio normalization?
What is this thing? I don’t know this. From audio normalization to hey, how does a tricaster work? What we are today, like,
it’s always learning and it’s always growing and that’s the beauty of working in this space. Jason: Matt and Steph, you guys ready? [MUSIC] Hey guys! And welcome to GT Live. Hello Internet! Welcome to Game Theory. Boom! Yeah! [MUSIC] [CLAPPING]


  1. NomeCasuale says:

    Rip Ronnie

  2. idroppedmycassette says:

    R.I.P Ronnie

  3. Jesus Torres says:

    R.I.P Ronnie

  4. Æ says:

    Rip Ronnie ;(

  5. Hungry Dino says:

    Rip Ronnie😔😣😭

  6. Off Brand Justin Y. says:

    Rip Ronnie

  7. BasmentProuducers Inc says:

    i record in the closet

  8. Ciaran Dowling says:

    RIP Ronnie

  9. Isaac Hughes says:

    He looks like the lead singer of the killers

  10. Spotted Predator says:

    R.I.P Ronnie

  11. Short 9914 says:

    Rest In Peace Ronney

  12. sterm trooper says:

    R.I.P Ronnie

  13. Fingers 57 says:

    Rip ronnie

  14. Emil uwu says:

    Rip Ronnie man 🙁 <3

  15. Handi Hasan says:

    where's Ronnie?

  16. SPORTS REVELER says:

    rip Ronnie

  17. Gallant Blade says:

    Here to state a mention about Ronnie. May he rest in peace.

  18. Jacky Deng says:

    but wheres Ronnie oni edwards?

  19. Krumple Kookie says:

    Rest In peace Ronnie

  20. Zed does things says:

    I thought they just sit and say wanna make a video

  21. Jjron R0cks says:

    Where's Ronnie RIP😭😭😭😭😭😭😭😭😭😭

  22. E B says:

    I never put it in perspective that this was like a whole business!

  23. AlexTheConquer Roblox says:

    Rip ronnie

  24. Heh Heh says:

    we miss you Ronnie …

  25. TN barns says:

    You better be careful and don't give stephanie your car keys cause she aint gonna give them back,if you do GET OUT………

  26. pikaxechu says:

    R.I.P Ronnie

  27. PotatoMan 42 says:

    Rip Ronnie you wil be missed

  28. JackieDJ says:


  29. SonOfFishling says:

    Rip ronnie

  30. Wrecklessgamer28 says:


  31. Ravenpotter says:

    He now has 10 million

  32. 6P.9 YT says:

    What about ronnie

  33. Snorg says:

    rip ronnie

  34. saitama production says:

    Rip ronnie

  35. dedlynx says:

    RIP Ronnie 💔

  36. Van Hohenheim says:

    RIP Ronnie. your in a great place now. you will be missed! ):

  37. AmPalp says:

    Rip Ronnie 😢

  38. Wickeds says:

    Where's Ronnie?

  39. JuicyJack says:

    RIP Ronnie

  40. Sxk says:

    Rip Ronnie

  41. The Third Shard says:

    Where's ronny?

  42. Rahim Alli says:

    Rip roonie

  43. Store dreng says:

    Rest in piece ronnie💗

  44. harishtwo ✅ says:

    Rip ronnie

  45. rose says:

    ronnie? 🙁

  46. ne0tic says:


  47. The Random King says:

    R.I.P Ronnie

  48. Gabe Trap says:

    Rip Ronnie 😢

  49. insert random name here says:

    RIP Ronnie 💜😭

  50. Carter Bryson says:

    Rip ♥️

  51. Alexander The Crystal Gamer says:

    Hey i think you mean where the matgic happens

  52. Alexander The Crystal Gamer says:


  53. Inferno ❶ says:

    Is Ronnie here?

  54. Andz says:

    R.I.P. Ronnie

  55. Nicholas henry says:

    Rip ronnie

  56. Mr Chowmein says:

    Rip ronnie

  57. Fajar Ramadhan says:


  58. Rita Tran says:


  59. maya yaser says:

    Came here after Ronnie’s death😔 RIP Ronnie

  60. Xi Jinpooh says:

    What are the music used in this video?

  61. RYAN TRAN says:

    I’ve been a subscriber for 4 years 🙂

  62. DankMemerXXX Compilation videos says:

    Rip ronnie

  63. Teo Wei Hong Bryan says:

    Wow! Matpad you been through a lot and you awesome😄👍🏻

  64. Floral on main says:

    Ronnie 😔

  65. Diamond Blue Book says:


  66. Funtime_Swagbear says:

    But that’s just a theory a game theory

  67. CC Flame says:

    This almost made me cry! Matpat has been through twists, turns, and other crazy things! now, without Ronnie they have to animate themselves! Unless, Jason or Chris can animate, do art, etc.
    Let's hope Mat and Steph will continue, even when times are hard! <3

  68. Anya says:

    He is me, my entire class and my teacher’s smarts combined.

  69. Eshu Prakash says:

    so Steph is smart, beautiful and nice? That's not fair!!!!UNIVERSE!!!!!!!!!!

  70. Deadly Demon says:

    Love ya MatPat!!!!

  71. ImUri says:

    3:10 I saw undertale lol

  72. teamboobooseth1 says:

    Since discovering it (@3:03 if you’re wondering) I will never not be bitter about the fact that there was a Digimon Game Theory in the works at one point. Digimon was a huge part of my childhood, one of my favorite shows ever and I would’ve loved to see a Theory on it.

  73. PowerNinja20 gaming says:

    Thanks that give an life contiune day of youtube

  74. JR Studios says:

    I want to do what he does

  75. Lavender Elski says:

    My last name is Fitzpatrick

  76. The Tab Tab Team says:

    all the dislikes are from Wise crack!

  77. Lincoln7Echo says:

    This just seems so cheap and contrived. You're obviously not streaming from a closet any longer, where are the staff and the results from your business model? I'm thinking yours is not a typical YouTuber's experience, so why dumb this down for everybody?

  78. cadio tagaban says:

    2019 YT: *completely ignores gamers*

    2019 YT: *doesnt fucking care anymore*

    2019 YT: *doing drugs*

    also 2019 YT: *legit destroying itself*

  79. markiyuh says:

    Stephanie and Matthew are so cute😭💕💀

  80. Kaden Miner says:

    700th comment

  81. Alex Middleton says:

    The theater explains why Mat is such a good singer!

  82. LONE RANGERx1 says:


  83. orange peel says:

    This was beautiful, it inspired me!!!

  84. Broseven says:

    5:30 I saw your photo take at Angkor Wat Temple.
    I'm Cambodian people

  85. Tiny Meteorite says:

    For all those idiots who underestimate Steph, WATCH THIS RIGHT NOW

  86. Jordan Dave™ says:

    What's the name of the song in the intro? If somebody knows the title can you please tell me 🙁

  87. BoomGoesTNT says:

    "And maybe the occasional green screen…"
    I miss 2016…

  88. Zain Rizwan says:

    2:40 Jason: oh okay. cool. asshole.

  89. huong ha TV says:

    Thank so much

  90. Rebecca Menkel says:

    That was nice, thank you for posting

  91. Justin Pulford says:

    I gotta say, I love you guys.

    I didn't start watching youtube til about 3 years ago where my first loved youtuber was Austin from shoddycast.

    Later on, he moved to the theorists and from there I found you.

    Austin will always be my favorite, but just know you guys are my #2. Not that bad, yeah?

    Specially when most peoples favorites are Markiplier and PewdiePie.

    But that's aside from the point I'm working towards.

    Which is just simply, you guys are amazing. Because of you guys, I've become interested in sciences and math again. Along with Austin, you guys have shown me just how fun it can be if you just apply it to things you like.

    From there my interests have only grown. I find myself trying to math out the sciences behind tv shows I watch such as DB super, for example.

    Which I gotta say, applying math and science to a tv show that very rarely uses it to create it's art is alot harder than I thought it'd be.

    But to end what I want to say, thank you. I appreciate all you guys do and I appreciate you introducing a new way to educate.

  92. Nicole Bouchard says:

    Jason does so much, yet they blame him for everything LOL!

  93. Mr. Bunthorn says:

    Wow I saw your photograph on the wall which you take a photo at Angkor temple in Cambodia.

  94. SuperDrac says:

    MatPat is awesome

  95. Adam Palmer says:

    Mat pat trapped in the closet

  96. Anthony Jordan movies and more says:

    I love how when you gave those softball questions to Susan wojcicki you didn't mention thing one about copper way to give a big F u to every YouTuber out there matpat the soy is strong with you

  97. Anthony Jordan movies and more says:

  98. Miriam Ware says:

    game theory and film theory are my favorite!!!

  99. PhoenixTear says:

    I never realized how small the stream room was till this video

  100. BRUNISPERO says:

    Wheres ronnie

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